The goal is to build engagement and an appreciation of your business as you take it from “abstract” to “real” in mere minutes.ĭon’t wait for those speaking engagements to come to you, create your own video conference! Brian Fanzo shared his Blab on Periscope as he discussed breaking news that Twitter would now integrate Periscope live into the feed. And if you’re ready to take it to a whole new level, integrate two live streams at the same time. Live streaming apps can give you the real time ability to share company news or jump on a trending story. How conversational, interactive and open you are with your audience goes a long way towards building an engaged community.Įverybody loves going behind the scenes, getting insider information or a sneak peek into what’s up and coming. With the emergence of social media, business success depends on product and service almost as much as the likability of the brand. In reality, Hangouts are very easy to use, especially since they’ve migrated outside of Google+. Users can join the conversation, air their questions or comments, and leave to be replaced by the next user. They even get the option of joining the chat, instead of simply sending a live message or comment, as in Meerkat and Periscope. While the demographics don’t make this the perfect network for all businesses, for those diving in, there’s a lot of room to own your space. As the video is shooting, you see how many people are watching the video, as well as their names and comments. Simply open the Facebook home page, click on the “status” button at the top, and choose the live video icon. Meerkat users can save the video to their phones, making it possible to upload, brand or repurpose across sites like YouTube, Vimeo or DailyMotion. The two apps, while similar in many ways, have created distinct differences within functionality. In this article, I’ll share the most overlooked (but simple) ways to start using live streaming video to connect with your target audience. 90% of online shoppers said they find retailer videos helpful in making shopping and buying decisions. Or, you could create a one minute video to pack a bigger punch in a shorter amount of time. Western Digital is known for its budget hard drives and for the most part, their hardware is reliable and well built.
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